Offers
Everything you sell or invite people into. HQ reads this list every time it plans, writes or advises.
This is the one place your offers live. Content, Content Strategy, Marketing, The Sunday Letter, Strategy, the funnel builder and After the call all read it fresh each time they run, so a new offer, a price change or a new link reaches all of them straight away. Set an offer's Focus to Lead to tell every tool to push it now, Normal for a fair share, or Quiet to mention it only when it fits. Live funnels from the Funnels page join automatically.