Content Performance
How your posts and stories are doing. Content is for today, Content Strategy is for planning, and the numbers live here.
Add your numbers
Posts from a few days ago and stories from yesterday that still need their numbers. Instagram numbers come in by themselves.
Past posts
Everything you've posted, with its numbers. Tick which lead a post led to, so HQ learns what brings conversations.
This week
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This month
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Led to a conversation
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Past stories
The last two weeks: what you planned and what Instagram says happened. Instagram keeps counting for 24 hours, so yesterday's numbers can still grow.
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What's working for you
Reads your posts with results added, plus your Audience Research answers.
No read yet.
Which pillars lead to conversations
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Monthly platform check in
Once a month, copy the headline numbers from Meta (Facebook and Instagram insights) and any other platform. HQ shows what went up, what went down, and your top posts, and Strategy and Content learn from it.